Sweetgreen Opens First South Florida Location in Coral Gables
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Sweetgreen, a Los Angeles-based fast-casual restaurant designed to connect people with real food, has expanded into Miami.
The first of the chain’s four planned Miami-Dade locations will open today, December 4th, at Giralda Ave. 122 opened in Coral Gables. Subsequent locations will open in Coconut Grove, Wynwood and Sunset Harbor, although no specific locations or dates have been disclosed.
Founded in 2007, Sweetgreen proclaims the mantra that real food should be convenient and accessible to everyone. Part of that ethos is sourcing most of the groceries locally, so each restaurant will offer dishes made from fresh ingredients and produce that was delivered that morning.
Today, Sweetgreen is part of a growing segment of chains that are farm-to-table inspired, adding a healthy twist to the typical fast-casual model. The mission is so serious that Chief Concept Officer Nicolas Jammet says if his team decides to expand into a new town, they will meet the farmers before they meet the landlords.
“For us, Sweetgreen is about becoming part of the community. This has been our top priority since day one,” Jammet told the New Times. “Our goal is to get to know the food landscape before we build a restaurant. We have refined and scaled this approach over time to ensure we buy from the right people who are producing the highest quality food.”
That same investment in local communities has allowed Sweetgreen to grow into a national brand with more than 120 restaurants in over a dozen cities. Because of this, each Sweetgreen restaurant has a unique design, often in distinctive rooms with an interesting story, while the walls show the work of local artists.
The menu is based on core shells, salads, and main plates at prices ranging from $ 8.50 to $ 13.50. Each restaurant also offers seasonal dishes and city-specific dishes.
The “Citrus Shrimp and Avocado Bowl”, one of the sweet green dishes only in Miami.
Photo courtesy Sweetgreen
Multiple Miami-only menu items highlight Sweetgreen’s best local partnerships. In addition to bread from Zak the Baker and honey from Keez Beez, Sweetgreen sources its tofu from Marjon Foods in Plant City. fresh kale, basil, and coriander from nearby C&B Farms; Tortilla chips from Easy Foods of Miami; and romaine lettuce from Lady Moon Farms in Loxahatchee. (To name just a few suppliers.)
These ingredients are only served in Miami, e.g. B. in a bowl with citrus prawns and avocado with roasted sweet potatoes, tomatoes, red onions, shredded cabbage, coriander, tortilla chips, baby spinach and warm quinoa with ceviche dressing. and a seasonal bowl of roasted corn and pepper with tomatoes, shredded cabbage, coriander, goat cheese, tortilla chips, flavorful sunflower seeds, warm quinoa, and rocket with a lime and coriander vinaigrette.
In addition, Sweetgreen customers can purchase special menu items that are exclusively available through the company’s app.
Miami only has app products: a miso-roasted corn bowl with blackened chicken, roasted corn and peppers, raw carrots, basil, shredded cabbage, roasted almonds, shredded kale, and wild rice with a miso-sesame-ginger vinaigrette. and a southwest Caesar salad with blackened chicken, roasted corn and peppers, black beans, coriander, tomatoes, red onions, tortilla chips and chopped romaine over a spring mix.
Sweetgreen has giveaways planned all weekend to celebrate the opening of Coral Gables. Every day, Friday through Monday, the first 100 customers who order online or through the app will receive a giveaway highlighting the local suppliers and artists who have worked with the restaurant.
In addition, the company is committed to donating a meal for every bowl, salad or plate sold through the Impact Outpost program on opening day. Donations will go to Health in the Hood in Miami, a nonprofit that supports children and families suffering from food insecurity in Miami.
“Miami has an incredibly strong food culture. We were thrilled to learn as much as possible while meeting so many great suppliers,” says Jammet. “Some of my favorite food experiences have been in Miami, so bringing Sweetgreen to Florida is a huge step for us and we’re excited to get it right.”
Sweet green. 122 Giralda Ave., Coral Gables; 786-847-7300; sweetgreen.com. Open daily from 10:30 a.m. to 9:00 p.m.
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Nicole Danna is a Palm Beach County-based reporter who has been reporting on the South Florida food scene for the New Times since 2011. She also enjoys drinking beer and writing about the growing craft beer community in the region.