NADA Miami Art Fair At Ice Palace Film Studios, Miami, Florida

Old school but overly cool would be a loving, yet very respectful way of describing NADA Miami, the art fair that opens at the Ice Palace Film Studios on Thursday, December 7th. During Miami Art Week at least 16 other art fairs will be held simultaneously this year. (Others may appear.) You cannot record all of them. VIPs will be attending First Choice this Wednesday, an invitation only at Art Basel Miami Beach, but plenty of rewards await and will entice fair-goers attending NADA Miami. It was and is a loner art fair that tests the limits of more conventional art fairs.

© 2017 Bigtime Productions, Miami Beach.

NADA Miami exudes a bohemian bonhomie for good reason: It is a community of communities. NADA (the acronym for New Art Dealers Alliance) was founded in 2002 by dealers for dealers as a “democratically run” corporate cooperative. Everything NADA does is supposed to be a support system for galleries. However, the other three communities are equally important and well integrated: Artist whose works drive the galleries business; Collector who support the gallery’s ecosystem with their purchases and the wider culture Communities in the host cities of the organization and beyond.

NADA’s audience – both in Miami and New York – is the wider public. NADA’s fairs are aimed at a wide range of people and not just a handful of major collectors and art advisors who take part in VIP previews. In Miami, NADA is an alternative platform that sells contemporary art at lower prices than at Art Basel fairs and often presents the “latest of the new” and the sometimes rediscovered. It is art from the past, present and future. This year, for example, Proyectos Ultravioleta, a gallery from Guatemala City, is showing collages by Elisabeth Wild (* 1922), whose work was presented at this year’s documenta 14 http://www.documenta14.de/en/artists/. 13597 / elisabeth-wild. Below are the photographs by Adam Rzepecki (* 1950), one of the most important Polish artists of the 1980s, in the Galeria Dawid Radziszewski from Warsaw. Http://www.dawidradziszewski.com/artists/adam-rzepecki /. Lively, ecstatic and heartwarming sinister drawings by Bailey Scieszka (* 1989) http://baileyscieszka.com/ will poke you in the nose at What Pipeline and Queer Thoughts.

© 2017 Elisabeth Wild, courtesy of Proyectos Ultravioleta, Guatemala City.

It is important for NADA to be accessible and to offer collectors as well as galleries and artists opportunities. According to Heather Hubbs, executive director of NADA, a veteran of the channels for galleries, auctions, and art fairs, works are available from a few hundred dollars to five digits, rarely much more. This helps nurture younger, middle-class collectors who will preserve contemporary art in the future. Hubbs is refreshingly open and unpretentious about the art fair business: “Yes, we get window shoppers – but that’s how we inform and educate. We encourage that. It is for this very reason that we hold lectures and programs. The art world is more democratic than we think it is. “

Hubbs, director of NADA since 2004, oversaw the expansion of the organization and its trade fairs in Miami and New York. As she put it: “The world art fair was not the hegemonic calendar we have today. We have adapted to the changing art market and taken the opportunity to show artists to a wider and more international audience. “Hubbs continued:” I see art fairs as beneficial to the art world, and there is a threefold argument for this: I think fairs benefit artists, collectors and gallery owners because they can make their artists known in and for new markets. “

This year NADA Miami shows contemporary art from all over the world with 121 exhibitors from 36 cities in 16 different countries, including Argentina, Colombia, the Czech Republic, Guatemala, Hungary, Japan, Mexico, Poland, Switzerland and the United Arab Emirates. This is in stark contrast to NADA’s first exhibition in Miami in 2003 with 40 galleries. Of course, this growth reflects the expansion of the contemporary art market. However, NADA has taken the initiative to grow and diversify. It offers larger spaces and more robust programming.

© 2017 Adam Rzepecki, courtesy of Dawid Radziszewski Gallery, Warsaw.

NADA is a reflection of its diverse members who discover, promote and support contemporary talent. (There are also galleries showing what can be classified as “outsider art”.) Contemporary art is the market of growth, the market of the future. NADA has often taken the creative lead, trying to innovate the way it runs its fairs and engaging its communities. For galleries, NADA offers infrastructural support with prizes that are awarded to galleries with limited resources and emerging talent. These are galleries that may not be able to afford their own booth. This year, NADA Miami, in collaboration with the Pérez Art Museum Miami, arranged a new acquisition gift. From the fifteenth edition of the fair, a work of art will be selected for the museum’s permanent collection.

© 2017 Bailey Scieszka, courtesy What Pipeline, Detroit and Queer Thoughts, New York.

The fair’s youthful, even quirky, program includes opening and closing ceremonies by Miami-based artist Loni Johnson, a new performance by Czech artist Jiri Kovanda, artist DJ sets and book signing, and an opening performance by Superchunk, an American indie rock band from Chapel Hill, North Carolina. Selected programs are streamed live and archived on Know-Wave.com. NADA Miami underlines its own brand for cool and artistic support and produces and sells artist editions itself. This year, NADA is offering a limited throwback concept, a calendar (USD 40) by Ken Kagami and a specially woven beach towel (USD 150) by Amanda Ross -Ho on. Also on deck in the Ice Palace Studios is the Miami Restaurant Ariete, which offers Cuban cuisine with ingredients.

After Hurricanes Irma and Maria, the infrastructure of the art community in Puerto Rico was destroyed. NADA underlines its community-based awareness and reach and is holding a benefit for the emergency fund for cultural workers in Puerto Rico on Friday, December 10th. This event is intended to help cultural workers recover and contribute to a sustainable transformation of the island. More information is available at https://www.newartdealers.org/nadawave.

NADA Miami, December 7-10, 2017, Ice Palace Film Studios, 1400 North Miami Avenue, Miami, FL 33136.

https://www.newartdealers.org/fairs/2017/miami/visit

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